About The Axios Harris Poll 100

The Axios Harris Poll 100 is based on a survey of 42,935 Americans in a nationally representative sample. The two-step process starts fresh each year by surveying the public’s top-of-mind awareness of companies that either excel or falter in society. These 100 “most visible companies” are then rated by a second group of Americans across the seven key dimensions of reputation to determine the ranking. If a company is not on the list, it did not reach a critical level of visibility to be measured.

2021 Corporate Reputation Rankings

The top 10 companies are:

1. Patagonia

2. Honda Motor Company

3. Moderna

4. Chick-fil-A

5. SpaceX

6. Chewy

7. Pfizer

8. Tesla Motors

9. Costco

10. Amazon.com

View the full detailed list here: https://theharrispoll.com/axios-harrispoll-100/

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